GRAMMY® Award-winning artist Burna Boy to Co-Headline Electrifying Kick Off Show at 2023 UEFA Champions League Final
City, Date – Brace yourselves for an unforgettable experience as the internationally acclaimed singer, songwriter, and producer Burna Boy takes the stage as a co-headliner at the highly anticipated 2023 UEFA Champions League Final Kick Off Show by Pepsi®. The event will be held at the iconic Atatürk Olympic Stadium in Istanbul on Saturday, June 10.
Renowned for his chart-topping hits “Last Last” and “It’s Plenty,” Burna Boy will bring his captivating energy and soulful afrobeats vibes to millions of fans, setting the stage ablaze before the biggest club fixture in football kicks off.
Now in its seventh year, the UEFA Champions League Final Kick Off Show by Pepsi® has become synonymous with a fusion of music, sports, and culture, delivering breathtaking performances. Stay tuned for the announcement of the co-headliner, who will join Burna Boy for this spectacular event.
Guy-Laurent Epstein, UEFA marketing director, expressed his enthusiasm, stating, “The UEFA Champions League Final Kick Off Show is an integral part of our partnership with Pepsi, offering a fantastic opportunity to engage new and younger audiences through the power of music. We are thrilled to present a lineup of talented artists at this season’s final in Istanbul, promising an energetic and unforgettable performance.”
For the first time ever, fans have a chance to be a part of this extraordinary performance. Visit the @PepsiGlobal TikTok channel to discover how you can become a part of this once-in-a-lifetime opportunity.
Gustavo Reyna, Pepsi senior director of global marketing, shared his excitement, saying, “The UEFA Champions League final is a pinnacle moment in the world of club football, and Pepsi takes immense pride in delivering unparalleled entertainment spectacles to celebrate this occasion. This year, the newly named ‘Kick Off Show by Pepsi’ promises to be monumental. We are thrilled to welcome Burna Boy, one of the most dynamic and exciting artists on the global stage, and we eagerly await the selection of fans who will have the chance to be part of this truly unmissable performance.”
Get ready to be enthralled by Burna Boy’s electrifying performance at the 2023 UEFA Champions League Final Kick Off Show by Pepsi®. It’s a night you won’t want to miss!